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[ Luminosity Perspectives ]

RESEARCH FOR KNOWLEDGE: Getting Past the Information (December 2009)

THE LITTLE LUXURIES PERCEPTUAL MAP: Marketers Of Little Luxury Brands Must Understand Which Spaces Their Products Occupy In Consumers’ Hearts And Minds (November 2009)

SHOW INTEGRATION : Not Just Set Dressing (September 2009)

BUDGET SETTING METHODOLOGIES: Build a Business Case for Your Marketing Communications Budget (November 2008)

BLOG MARKETING: Four Approaches (September 2008)

A TIMELINE: The History of Geek TV (July 2008)

REGIONAL TRENDS: Carolinas Overview (May 2008)

LOCAL MAGAZINES: Leveraging a Community Connection (February 2008)

NEWSPAPER SELECTION: Optimization through Geographic Analysis (January 2008)