Luminosity is skilled in helping travel brands and entertainment brands connect with consumers. Travel marketers and entertainment marketers face unique marketing challenges, including a highly competitive marketplace, commoditization, wholesale discounting, lean marketing teams, and recent economic softness. As a top travel marketing firm, our team has worked with airlines, cruise ships, entertainment companies, and hotel brands to identify growth segments, develop positioning, optimize marketing investment, and maximize bookings.
Sample Travel Marketing Projects:
- Traveler Target Profile for an affluent travel brand
- Media Concepts on a State Tourism board for an advertising agency
- Television Strategy and Advertising ROI Forecast for a Broadway theater group
- Media Plan & Media Buy for an international airline
- Concept Test and Advertising Effectiveness Test for tourism board
- Media Plan & Media Buy for large international cruise line
Travel marketers should ask us about optimizing advertising spending to maximize bookings, integrating social media and generating positive customer engagement. Whether you are looking for a travel marketing research firm or a travel advertising agency, give us a call at 646-213-4860.
Learn about our 360° Competitive Analysis for Travel Marketers. Options include Single Competitor Pulse Check, Core Competitor Marketing Analysis, and Comprehensive Analysis and Tracking.
Two must-read publications for travel marketers include TRAVEL MARKETING IN TODAY'S ECONOMY: The Importance of Creating Strong City Brands, which includes important positioning insights for tourism offices, hotels and entertainment venues alike, and BUILDING RICH CONNECTIONS IN SOCIAL MEDIA: What Affluent Brands Can Learn From Travel Marketers.
If you haven't read these complimentary white papers yet, go download them now.
As a top travel marketing agency, Luminosity delivers expert travel marketing advice. Ask us for help today.